Dita Group, LLC offers the Project Profiler to create a customized blueprint for your site.

The DiTa Group wants to meet your individual needs. Take a few minutes to read over our Project Profiler for Web Site Development. It will help us to develop the perfect, customized web site for you or your business. Print this page and take some time seriously answering the questions. Your responses will help us to create a blueprint for your site.

The Project Profiler for ____________________

Background and Goals

Who are the decision-makers?

Who else would be contracting?

Who's responsible for what?

What human resources do you have for various stages of the process?

Project

What is the mission statement or summary of your project?

What are the basic goals of this project?

What outcome will make this project successful?

How will you measure success?

What are your schedule requirements?

What is the budget for this project?

Is there an acceptable budget range, depending on the level and comprehensiveness of services provided? Please explain.

Describe any work that has been done toward designing/redesigning a new web site.

Will the web site reinforce an existing branding or marketing strategy? How?

Discuss any identity/branding assets (logos, other artwork, and fonts) or issues.

Rank the following, in order of importance:

A web strategy that fits with our corporate strategy
A web strategy that fits with our marketing strategy
Repurposing existing content
Creating a community of dedicated visitors
Quality execution - graphics, writing, navigation,
Time to market
Ease of maintenance
Doing better than our competition on the Web
People bookmark the site because they get so much out of it regularly
Staying within the budget
Sending the message that we know the Web and use it appropriately

Audience, Content, and Functionality

Audience

What types of visitors do you want to attract?

What are your goals for each type of visitor?

What are the products/services involved?

What are your goals for these products/services?

Content

Where will content come from?

Will it be new, repurposed, or both?

How often will you add new content?

Who will update the content?

Functionality

What functional requirements do you believe to be necessary?

(e.g., download areas, database-driven webpages, commerce, catalog, applications, etc.)

Who will update these functionalities?

Are there extraordinary security issues?

Are there other technical issues or limitations?

Have you budgeted for hosting and maintenance of the site?

If so, what is your budget?

Who will maintain the site contents?

How will the site be served/hosted?

What is your long-term plan for the site?